(As I said in askisadora.com)
There are gradations to which you must pay attention if you are to get this:
a) heterosexual men do not moisturize, unless they are farmers who use a product called Bag Balm. It was designed for a cow's utter and comes in a nifty tin with some green and rose campion colored graphics. It is vile smelling, but efficient.
b) Suburban metrosexual men of the lowest rank will moisturize but only after they are married, have begun to see wrinkles, and reaching first into their wives' side of the medicine cabinet, uncork potions that don't smell butch. The more persistent of this group will go to the CVS or to Costco, and stock up on Lubriderm or a similar generic.
c) The next rank of metrosexuals are single men who discover that they are better looking than their buddies (mostly because girls tell them this, but sometimes because they are narcissies). They nurture a fascination with their own looks that is free of the boundaries set by heterosexual men.
There are two subsets of this group:
1) black and hispanic men who have been using nail polish for decades
2) television weather forecasters (also known as meteorosexuals)
d) the highest rank of metrosexuals are those men who have extended the investments made by their ego to encompass their face and body. Not only do they have to have the best car, condo, job and babe, but they have to have the best skin, hair, muscles and suits. These are the guys who study grooming products and sometimes consult with their gay friends. These are also the guys who stand on the precarious edge of actually having sex with other men. Afterall, their preoccupation with the whole "men" thing can't help but lead them to appreciation of some men as sex objects.
e) And finally, Sean, there are the homosexuals who have been moisturizing since kindergarten. (No joke, I begged my Aunt Claire to let me use her Noxema, and I knew, even at the age of five, that this was something best kept between her and me.)
Homosexuals don't need to shop in the "Men's Grooming" section for their products. We head straight to the L'Oreal Plenitude Revitalift with brazen assurance (when the jar is empty, the labels are easily removed and you can refill them with pesto for freezing and gifting through the winter.)
The way-high level of this group is the New York homosexual who gets advance notice that Kiehl's is opening a new store on the Upper West Side. He's there right away, and because he drops a hundred bucks on 1.7 ounces of cryste marine cream, and a small jar of multi-purpose facial formula (and because he compliments the salesgirl on her thick mahogany mane), he walks out with enough sample packets to furnish his gym bag for months.
The very highest level of homosexual is inhabited by only one man: me. I am the person who, while visiting the island of Montserrat (two years before it blew up) brought a dozen zip lock bags with me and filled them with various colored muds from the simmering volcano. This made for some very heavy luggage which I forced my very annoyed partner to share. Getting through customs was hilarious. When we got home, I ruined my Cuisinart food processor by trying to mix the mud with some almond paste and eucalyptus oil. Within a few weeks, the baggies of mud hardened into bricks. I set them out as the threshold of the herb garden we put in that year. They were soon covered with glorious lichen and moss. And yes, while putting in that garden, the only thing that replenished my hands was a good dollop of bag balm.
And that, Sean, should answer your question.