Wednesday, December 03, 2008

The pro-LGBT Galvanization of American Majorities

A fascinating and encouraging GLAAD-sponsored Harris Interactive survey has just been released to the accompaniment of a call-in question/answer session in which I participated for The Bilerico Project.

This post-election survey called The Pulse of Equality, shows that majorities of Americans are pro-LGBT rights and that public sentiment is trending toward greater acceptance.

You may read GLAAD's announcement here. It contains the startling highlights of the survey.

I also suggest you read the survey in its entirety here. It's enlightening and hopeful.

GLAAD President Neil G. Giuliano said that this is the first survey ever commissioned by GLAAD. He said "We wanted something that could help media navigate the post-election narrative."

I asked Rashad Robinson, Senior Director of Media Programs at GLAAD, where in the USA he felt the strongest pockets of anti-LGBT sentiment remain. Mr. Robinson replied that the rural areas of America are the most resistant to acceptance and that the survey demonstrates that interaction with visible and identifiably LGBT folks has resulted in greater acceptance. In rural areas, that interaction is smaller.

I also asked him about the fact that the survey demonstrates that the highest levels of negativity involved not only the evangelical Christian churches, but also the male population age 65 and over. I wondered what, if anything, GLAAD was doing to reach that demographic. He replied that GLAAD has and will continue to appeal to that demographic through targeted media outreach such as sports programming. This is encouraging and I can't wait to see the GLAAD-sponsored Aussie Bum shorts on the male cheerleaders during next year's Super Bowl halftime show.

Seriously, read the survey. It will make you feel good.

2 comments:

dpaste said...

Are Asians not considered a significant enough population to merit their own demographic? This surprises me.

Anonymous said...

So we just have to wait for the over 65s to expire?

On a serious note it does seem to build a good base for passing some of the things we need into law.